Lately I’ve been conducting about 1-2 interviews a week. Most of the time I am interviewing for our Account Manager position. A candidate recently asked something along the lines of, “What traits or behaviors do the great account managers have...
The Easiest Part of A Facebook Ad to Optimize
When BoostCTR first started optimizing Facebook Ads, we were delayed for a few months on our ability to optimize images. Which left us with just headlines and copy. Now, if you talk to most people, they’d be apt to say...
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Gary Henderson: Hero Conf 2013 Speaker Interview
We had the opportunity to interview Gary Henderson, who will be speaking about the brand effect and showcase the various positions brands can have at Hero Conf 2013. Gary Henderson is the founder and CEO of Interactivity Marketing. Gary began Interactivity...
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Ask the Heroes! – Rapid Fire Q&A with 2013 Hero Conf Speakers
Still trying to convince yourself to register for Hero Conf? Maybe you haven’t seen the recently posted topic schedule for days 1 & 2, because it’s going to be an incredible lineup of content! On top of that, you can...
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Just How Annoying Are Your Ads?
There’s a fine line to walk when it comes to targeting. Being too aggressive can be very off putting, but you want to make sure that you capture all possible interest out there. Google has a feature that will allow...
Maximize Your PPC’s Efficiency With e-Commerce Tracking
In the world of ecommerce one idea is king: profit. As the old saying goes ‘revenue is vanity, profit is sanity’ and it is for this reason that properly optimized PPC can help keep all e-commerce website owners very sane...
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Marc Bitanga: Hero Conf 2013 Speaker Interview
We had the opportunity to interview Marc Bitanga, who will be speaking about segmentation and working with agencies at Hero Conf 2013.
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How to Choose Between PPC and SEO – Webinar
In this month’s FREE webinar, co-presented by experts at Hanapin Marketing/PPC Hero and Intrapromote, you will learn...
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A New Year Means New Ideas For Your PPC Accounts
To start your new year out right, you should look for some big ideas to bring to the table for your PPC campaigns to your client or boss. I recently polled the group over at Reddit.com/r/PPC to see what they...
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Wondering what to expect at Hero Conf 2013? The schedule is live!
The wait for the Hero Conf Schedule is over PPC Heroes! The Hero Conf 2013 schedule is now live on heroconf.com. Get the full schedule here and take advantage of our Super Early Bird pricing while it's still available. You have only 2 days left...
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Why I’m Excited to Go Back to Hero Conf in 2013
As we’re currently on the eve of our super early bird Hero Conf price expiring this Friday (Jan 11th 2013) – I thought I’d put down my thoughts on last year and why you have to attend this year’s event!...
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Dave Schwartz: Hero Conf 2013 Speaker Interview
We had the opportunity to interview Dave Schwartz, who will be speaking about segmentation and working with agencies at Hero Conf 2013.
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