Here are the top 14 Facebook ad mistakes you should avoid making in 2017.
Continue Reading Stop Making These 14 Facebook Ad Mistakes In 2017
Social Media Demographic Strategy Tips for 2017
Don't miss out on paid social opportunities. Get tips to guide your social media demographic strategy for 2017!
Continue Reading Social Media Demographic Strategy Tips for 2017
15 Incredible Facebook Ad Tools We Love
A roundup of Hanapin’s favorite Facebook ads tools that can save you time, provide quick insights, improve campaign performance, and automate repetitive tasks.
4 New Pinterest Targeting Options Marketers Should Be Using
Pinterest is growing up and marketers should take note. Pinterest just released new audience targeting features that make targeting the full funnel possible.
Continue Reading 4 New Pinterest Targeting Options Marketers Should Be Using
What You Need To Know About The New Facebook Campaign Planner
Facebook recently released a new tool for its advertising platform aimed at helping advertisers plan their campaigns. This tool is called Campaign Planner.
Continue Reading What You Need To Know About The New Facebook Campaign Planner
7 Overlooked Facebook Power Editor Features That Will Save You Time
I will be sharing often overlooked time-saving features for Facebook Power Editor so you can spend more energy on the tactics and strategy.
Continue Reading 7 Overlooked Facebook Power Editor Features That Will Save You Time
A Marketer’s Guide To Pinterest Analytics
Read this walk through of the Pinterest Analytics platform highlighting some of the key features for marketers.
4 Reasons Why You Need To Analyze Your Google Analytics Social Users Flow
To better understand what happens post-click on social media ads, I rely on the Social Users Flow Report in Google Analytics to find insights.
Continue Reading 4 Reasons Why You Need To Analyze Your Google Analytics Social Users Flow
How To Perform Twitter Research To Improve Ad Performance
In this article, you will discover how to perform Twitter keyword and hashtag research.
Continue Reading How To Perform Twitter Research To Improve Ad Performance
Determining The When And How Of Cross-Channel Budget Allocation
Learn when and how you can branch out your PPC spend from solely just Google into other channels.
Continue Reading Determining The When And How Of Cross-Channel Budget Allocation
5 Ways To Improve Facebook ROI With Audience Targeting
Learn five tips for better Facebook audience targeting in order to improve ROI.
Continue Reading 5 Ways To Improve Facebook ROI With Audience Targeting
Analyzing The Results Of Various LinkedIn Targeting Techniques
With LinkedIn, target an audience of manageable size that’s going to net quality traffic, but isn’t so large that your budget is eaten up by irrelevant traffic.
Continue Reading Analyzing The Results Of Various LinkedIn Targeting Techniques
