The [FUN]damental Guide to PPC for Education Marketers
Crafting a smart and effective PPC campaign can be a vital ingredient to a successful student
enrollment strategy. It can help you reach areas you’ve been wanting to break into, geo-target
personalized messages to specific campuses if you have multiple locations, and strategically
remarket to those students that may have landed on your site but haven’t converted yet.
In this guide, you’ll find all of our greatest Education pieces, all rolled into ONE download! Need help with the Google Display Network? We got you. Just need some general tips about how to succeed in the education industry? Yuuup, that’s in there. Want to take your ad copy to the next level? Look no further.
- How to use the Google Display Network to your full advantage
- Tips to improve your ad copy and increase conversions
- What reports you need to be using in your marketing strategy
- How you can increase your conversions by 425% with ad customizers
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Hanapin Marketing | The PPC Agency of Experts Behind PPC Hero
New Research! The State of PPC
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Bing's New(ish) Automated Bidding Strategies
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Google Quality Score – Should You Optimize for This Metric?
Pulling Quality Score reports in Google Ads can benefit your account by providing a guiding light on where you can optimize with future tests.
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