The PPC Newsflash: Exclude Your Ads from Mobile Apps in the GDN

By Bonnie Pogorelc | @bonpogorelc

Marketers have been buzzing about the new GDN targeting changes, eliminating the option to exclude mobile apps from their display campaigns. I mean, did you see the #ppcchat thread from last Tuesday?! Without this option, advertisers could see major peaks in wasted spend and loss of control as their ads will show up (unwanted) within mobile apps.

When we heard the news about the targeting changes, our analysts got to work…and we have a solution! We are so excited to talk about it, that we needed to have a webinar. Right.Now.

But instead of just sucking it up and watching your precious spend drop, there IS a solution you can use that we need to talk about RIGHT NOW. Join us tomorrow, August 14th at 3:45pm EST as Hanapin’s Jeff Allen and Jacob Fairclough discuss the issue and how we’ve found a solution for you.

 

We know it’s last minute, and you have a busy schedule. So if you can’t make it live, go ahead and register and we’ll send you the video recording and podcast.

 

 

The PPC Newsflash is a new series we’re rolling out to make sure you’re in the know about the newest updates in the PPC industry. Stay tuned for more PPC Newsflash episodes as the digital marketing world continues to evolve. 

 

 

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