The PPC Newsflash: Why You Should Care About the Amazon Advertising Rebrand
On Wednesday, September 4th, Amazon aimed to minimize confusion by launching Amazon Advertising, a combination of all the parts of the ad business – Amazon Media Group, Amazon Marketing Services, and Amazon Ad Platform. Amazon is listening to its advertisers, and this news gives us all hope that the platform will continue to evolve to be the digital marketer’s dream advertising channel.
What does this consolidation mean for you? Will we have easier access to the video and display ads for vendor central? This could mean a whole new level of advertising we previously didn’t have access to.
Jump ahead of your competitors and join President Jeff Allen and Amazon experts Tanner Schroeder and Zach Bruner on the latest episode of the PPC Newsflash, the webinar series where we help marketers become heroes by making sense of the frequent and often jarring changes in the digital marketing industry.
- Everything that has changed on the Amazon Advertising platform, and why it changed
- How the consolidation of services will affect your Amazon marketing strategy
- You’re the first to hear about this…now what to do?
Not sure you can make it live? We get it, life is busy and breaking PPC news doesn’t wait. If you go ahead and register, we’ll send the video recording and podcast version to your inbox so you won’t miss a beat.
Browse By Category
How to Make Remote Working Successful
Working remotely has its challenges. Explore 4 tips that will help to make remote work a success!
Best Practices for LinkedIn Sponsored InMail Campaigns
To reach an engaged audience in a professional setting, LinkedIn uses the format of a custom, personalized message directly in the user's inbox with Sponsored InMail.
5 Things That Matter To Brands When Working with An Agency
We wanted a better pulse on what attributes brands consider the most important things when working with an agency, as well as the things they wish their agencies were better at. So we asked! Click through for the results.
A bi-weekly newsletter packed full of resources and strategies that will help make you a better PPC expert.
Hanapin Marketing | The PPC Agency of Experts Behind PPC Hero
The Latest PPC Updates to Catapult Campaigns in 2019
In this webinar, Hanapin’s Kelly Pollock and Optmyzr’s Fred Vallaeys will point out which updates have made (and will make) a major impact on digital marketers, and what we should be preparing ourselves for as we fly into 2019.
How Much Should I Spend: Aligning PPC Budgets to Goals
Learn about the strategy behind PPC budget recommendations and forecasting.
Top Tips for Building Your Digital Marketing Team
While hiring is only one part of building your team, hiring the right candidates to add to your team is a vital step in building a high performing team. Molly Nagy, Senior HR Coordinator, talks about her experience working with hiring managers within and outside...
Load More »