[Whitepaper] 15 Audiences You Didn't Know You Could Remarket To In Google AdWords

By Jamie Newton | @jnewton09 | Senior Communications Manager at Hanapin Marketing

Remarketing is an extremely valuable paid search tactic. When the business objective is to promote more sales or leads, remarketing can be a great way to target searchers who have already interacted with a brand in a specific way. This white paper will cover 15 audiences that you didn’t know you could use in remarketing. The focus will be on Google Analytics because that is where the creativity in list building exists.

In this Whitepaper we’ll discuss:

  • How to build a creative remarketing list
  • Remarketing to users by computer or device type
  • Targeting visitors that are extremely interested in specific products
  • Using the acquisition channel for specific campaigns

Download Your Whitepaper Now!

Take the 2018 State of PPC Survey!

We're looking for marketers to take our State of PPC survey! The survey takes about 5 minutes to complete and establishes benchmarks, identify trends, and helps marketers around the world understand what's working and what's not in PPC.

Amazon Launches Seller Central Sponsored Products Dashboard

Amazon has released a new dashboard feature for the Seller Central marketing platform. Found in the Seller Central campaign manager, the dashboard makes it easier than ever to visualize your campaign data and take away valuable insights from your Amazon marketing account.

How To Use AdWords Geographic Data Reports

AdWords geographic reports provide performance data by location. This data is vital to identifying efficiencies and growth opportunities. In this article we will cover the three main rebuilt reports in AdWords and cover their uses.