Business of PPC, How To
Secrets Of The Interview Process: My Pet Peeves
One of my primary roles as an Associate Director of Services at Hanapin is interviewing candidates for employment. See what my 3 interview pet... Read More »
Business of PPC, How To
One of my primary roles as an Associate Director of Services at Hanapin is interviewing candidates for employment. See what my 3 interview pet... Read More »
Business of PPC, Client Relations
How do you gain buy-in from C-level executives to keep engagement without direct ROI? We'll detail the push and pull, and explore ways to eliminate it. Read More »
Advanced PPC Strategies, Basic PPC Strategies
Hanapin Marketing (the Agency of Experts Behind PPC Hero) is thrilled to announce a brand new online event designed to educate and push forward the PPC community. Read More »
Business of PPC, Google Ads
Google's latest change to PPC has many of us asking questions. Read to find out what additional theories one of our writers thinks could be behind the change. Read More »
Business of PPC, Client Relations
Why are more companies tasking agencies with retainer and audit work than ever before? Read on to find out. Read More »
Business of PPC, Client Relations
The purpose of this post is to draw our attention to a dangerous shift and call the PPC community back to a more balanced view of our beloved industry. Read More »
Business of PPC, Client Relations
Today I’m sharing methods I use to bring clients through the 1st few weeks of the onboarding process so you can successfully onboard new clients of your own. Read More »
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