Google Shopping, How To
3 Ways Custom Labels Improve Product Ads ROI
Custom labels in Google Shopping campaigns are a great feature to use because they can help you get more clicks for the products that... Read More »
Google Shopping, How To
Custom labels in Google Shopping campaigns are a great feature to use because they can help you get more clicks for the products that... Read More »
Ecommerce PPC, Google Shopping
I would like to utilize exact match keywords for Google Shopping ads. Here is my strategy for making that happen. Read More »
Ecommerce PPC, Google Ads
This week, Google AdWords rolled out new automated extensions for shopping ads (PLAs). This improvement came after Google noticed many advertisers were using promotional text to highlight special offers or free shipping. Read More »
Google Shopping, News & Reaction
This week Google announced two data feed enhancements to Google Merchant Center — one that benefits large retailers by improving efficiencies, and one that assists small retailers to get on board more easily. Read More »
Case Studies, Ecommerce PPC
We’ve compiled data from many of our Shopping campaigns that have been opted into Search Partners over the last 10 months. See what our data says. Read More »
Exams, Google Ads
Get the essentials you need to prepare for the Google Exams in this brand new toolkit by Hanapin Marketing and iPassExam! Read More »
Ecommerce PPC, Google Shopping
Check out my list of the top 9 updates Google Shopping needs to in order to improve the platform and user management. Read More »
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