Explore how to use Google Tag Manager to segment your remarketing audiences to test out new user behavior such as user actions.

Having Google Tag Manager know-how is an essential part of PPC. Learn the basics for AdWords and Bing!

The enterprise version of Google Analytics offers several paid search perks including, advanced data integrity, integrations and reporting.

Google Tag Manager makes tag placement simple. Many users utilize GTM for placing conversion tags but you can track many other page elements as well.