Pay-per-click campaigns are essential to marketing and advertising strategies and business outcomes. Here we have listed seven PPC trends to follow in 2022. Read More »

Is it fair that people can pay to get to the top of search results? This blog discusses the ethical implications of PPC from one advertiser's perspective. Read More »

We're tracking COVID-19's impact on the paid media industry with our Paid Media Pulse dashboard, a report which shares survey data from marketers across the globe every month. Read More »

In this monthly post, we bring you the latest news and changes from all of the major ad platforms. Google, Bing, Facebook, Youtube, LinkedIn, and more. Read More »

We're tracking COVID-19's impact on the paid media industry with our Paid Media Pulse dashboard. Read more about it. Read More »

In this blog, we compare Google lead ad extensions and LinkedIn lead gen forms and the differences between the two when it comes to capturing quality leads. Read More »

In this monthly post, we bring you the latest from all of the major ad platforms. Read More »