Ad Texts, Advanced PPC Strategies
Set Up Account-Wide PPC Promos In Less Than 5 Minutes
Learn how a PPC promo template using excel can be an amazing friend for your ecommerce PPC account (and you) to lean on. Read More »
Ad Texts, Advanced PPC Strategies
Learn how a PPC promo template using excel can be an amazing friend for your ecommerce PPC account (and you) to lean on. Read More »
PPC Strategy, Search
Launching a new website and have concerns about PPC? Kristin's PPC checklist will help make the launch as seamless as possible. Read More »
Excel, Keywords
Basic metrics tell the story of paid search performance but what if you want to dig deeper? You’ll need to go beyond the basic segments and reports. Read More »
Basic PPC Strategies, Conversion Rate Optimization
Concluding any type of test is no joke and is filled with pressure. Today I'll review the four variables that I look at when approaching conclusion. Read More »
Advanced PPC Strategies, Basic PPC Strategies
Although performance may be good, do you know the true health of your PPC program? Learn three segmentation tips to truly gauge your account performance. Read More »
Opinion, PPC Opinion
2016 was full of PPC platform updates. We have some expectations for 2017, but which updates do you want most? Read More »
Opinion, PPC Opinion
I will personally look back on 2016 with some serious mixed emotions. Read on for my thoughts on PPC and Digital Marketing as well as a look toward 2017. Read More »
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