Facebook is the dominant social platform for ads, and with good reason. Here are three other platforms that you should consider including in your strategy.
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4 Tips for Warming Up Your Instagram Ad Audience
Instagram is one of the best networks to run ads on with over a billion users. To get results, simply creating an ad and generating cold traffic won’t do.
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Review Ads on Social for eCommerce Brands [Case Study]
One paid social expert tested product review imagery in her Facebook Ads. The results were promising - check out her case study to learn how she ran the test.
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Microsoft Ads LinkedIn Profile Targeting: A Review
One paid media strategist discusses her LinkedIn targeting test within Microsoft Ads and the results from targeting companies specifically.
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Upcoming LinkedIn Ads Products for B2B Marketers
LinkedIn recently announced upcoming product initiatives that advertisers can expect to arrive starting in November through the end of 2021.
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Setting Up A LinkedIn Ads Marketing Funnel
This post discusses targeting ideas for different stages of a marketing funnel on LinkedIn Ads platform.
A Successful LinkedIn Group Targeting Test
One digital marketer shares results from LinkedIn audience testing and how group targeting came out on top.
How to Create a Facebook Funnel With Buyer Personas
Want to optimize your Facebook funnel and increase sales? This post will teach you how to build Facebook buyer personas and optimize your Facebook funnel.
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6 LinkedIn Ads Updates you Missed: Transform Your 2020 B2B Marketing Strategy
This blog covers the top 6 overlooked LinkedIn Ads changes including ad serving transparency, easier ad revisions, and better data collection.
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LinkedIn Ads & Hubspot Integration: The Rundown
One Paid Social Strategist covers how to integrate a LinkedIn Ads account with the Hubspot CRM and all of the benefits that come with the integration.
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New LinkedIn Ads Features Every B2B Advertiser Should Know
One Sr. Paid Social Strategist outlines his favorite new LinkedIn Ads features, from reporting features to a new ad type, and explores use cases for each.
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An Essential Rundown On Twitter Ads
If you want to utilize what Twitter Ads can do for you and maximize your investment in the platform, read on.
