How To Transition Between PPC Managers [New Whitepaper!]

By Jamie Newton | @jnewton09 | Senior Communications Manager at Hanapin Marketing

While transitioning between account managers can be stressful and sometimes unplanned, it can also be an opportunity to reinforce your relationship with the client and breathe new life into an account. This whitepaper outlines how can you be prepared, what steps you can take for a smoother transition, and how to keep all parties on the same page during the changeover.

In this Whitepaper we’ll discuss:

  • How to always be prepared for a transition and what to do when you aren’t prepared
  • What to do when goals are or aren’t being met
  • Steps to take when a new account manager has been decided
  • Tips on how to make the transition go as smoothly as possible

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