Generating and maintaining compelling creative can be a daunting task in PPC, however, it is one of the most impactful strategies for increasing traffic, lowering costs, and boosting revenue.

In this webinar hosted by Moz on Thursday, February 26th at 1:30pm EST, Carrie Albright, Senior Account Manager at Hanapin Marketing, will share actionable steps to formalize your ad copy testing process to maximize conversion rates and optimize click-through-rates.