Here are 7 areas to focus on where there can be the most opportunity to identify gaps in a PPC program and help create a blueprint for success.
Ends at Midnight- Write a Guest Post, Win a Free Hero Conf Registration!
We’re excited to announce the return of the Hero Conf Guest Blog Post Giveaway, right here on PPC Hero. We’re still accepting guest posts from any and all PPC Heroes who’d like to participate, and giving away a free conference...
Continue Reading Ends at Midnight- Write a Guest Post, Win a Free Hero Conf Registration!
7 Questions You Should Be Asking About New AdWords URLs
Changes to AdWords are nothing new coming out of the Google camp, but it’s a pretty mixed bag with positive and not so positive changes.
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New Facebook Product Ads – Promote Multiple Products Across All Devices
This week Facebook introduced Product Ads, stating that it is a solution designed to help businesses promote multiple products or entire catalogs, across all the devices their customers use.
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[Whitepaper] 15 Audiences You Didn’t Know You Could Remarket To In Google AdWords
Remarketing is an extremely valuable paid search tactic. When the business objective is to promote more sales or leads, remarketing can be a great way to target searchers who have already interacted with a brand in a specific way. This...
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How To Communicate Effectively With Clients Using A PPC Timeline
A timeline can be a great tool when communicating projects to clients. PPC timelines are great for planning and documenting tasks that take place in the account.
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NEW Hero Conf Agency Growth Workshops: Q&A with Pat East and Jeff Allen
Interested in attending a Hero Conf Agency Growth Workshop? Check out what Hanapin Marketing’s CEO, Pat East and President, Jeff Allen have to say about what you’ll gain from attending the workshop and what they are most looking forward to...
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4 Red Flags That PPC is Not Right For Your Business And What To Do About It
As I get exposed to working with more and more clients, I’ve come to realize that many of their businesses are not a good fit for PPC.
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Start Your PPC Client Relationships Right
In this post, I will outline the steps for getting successful account management off on the right foot.
Don’t Forget The Basics! Audit Your Account – A New Case Study
Someone who isn’t intimately familiar with every detail of the account and client can provide some good insight and new ideas.
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Website Down? 2 Easy Ways to Combat Wasted Spend
Your website is down – for some reason this always occurs at inconvenient times such as at night, on the weekends, or when you’re having a crazy day and are too busy to notice. Upon your discovery you frantically race around...
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Write a Guest Post, Win a Hero Conf 2015 Registration!
We’re excited to announce the return of the Hero Conf Guest Blog Post Giveaway, right here on PPC Hero. As of today, we’re accepting guest posts from any and all PPC Heroes who’d like to participate, and giving away a...
Continue Reading Write a Guest Post, Win a Hero Conf 2015 Registration!