I took a moment to sit back this weekend and think about what area of PPC I’m most surprised by as we head into 2016. For the first time in a while, it’s not a particular tactic, engine, etc. In fact, it’s a type of client engagement that started showing up at Hanapin’s doorstep at a much higher rate than usual in Q4 of this last year and isn’t showing any signs of slowing up … [Read more...] about Project-Based PPC Engagements – The Real Story
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PPC Hero Podcasts
PPC Hero Podcasts Check out our two latest PPC Hero podcasts here with some of the brightest minds in PPC marketing! Don’t miss the links below to view all of our PPC podcasts on iTunes or Soundcloud, and don’t forget to fill out the subscribe form below to be notified when we release new PPC podcasts. Don't miss the next podcast Subscribe to be notified when our next … [Read more...] about PPC Hero Podcasts
PPC Hero Podcasts Confirmation
PPC Hero Podcasts Thanks for subscribing! Make sure you whitelist marketing@hanapinmarketing.com in your email so that you receive our emails. 2016 Travel and Tourism PPC Trends Reasons Not To Use Facebook Advertising … [Read more...] about PPC Hero Podcasts Confirmation
[New Webinar with Dialogtech!] The Essentials For Your 2016 Mobile PPC Strategy
It’s no secret that the mobile audience is on every marketer’s mind. With more than 2 billion people that will use mobile devices to access the internet in 2016, it’s imperative for businesses to have a strategy ready and optimized for the new year. In this webinar, Carrie Albright from Hanapin and Blair Symes from Dialogtech discuss targeting strategies for search, display, … [Read more...] about [New Webinar with Dialogtech!] The Essentials For Your 2016 Mobile PPC Strategy
Take A Deeper Dive Into The PPC Sales Process
Going through your list of necessary questions to ask a potential client on a sales call is crucial to identifying possible fits for the agency, as well as raising red flags on prospects who aren’t. Every salesperson has a checklist, so to speak, knocking them off the list as the answers roll in from a prospect on that first call. What is your monthly budget? What engines … [Read more...] about Take A Deeper Dive Into The PPC Sales Process
Your New Year’s Resolution – PPC Style!
In 2016, We Promise an Even Better Hero Conf Experience! PPC Heroes, while you're thinking through what important life changes you'd like to make in the new year, we recommend throwing in some professional goals that we'd be happy to help you achieve. Check out our list of 2016 PPC resolutions: How Hero Conf Can Help: We're putting together a slate of the most … [Read more...] about Your New Year’s Resolution – PPC Style!
[New Whitepaper!] AdWords Reports That Will Make You A More Valuable PPC Account Manager
Google AdWords holds a behemoth volume of data. When you are first starting in paid search, it isn’t necessarily obvious where to find a good starting point for understanding the nuances of your account’s performance. Once you you do find a baseline, it’s time to move a bit deeper into the AdWords interface, where many very simple and very informative reports reside, which you … [Read more...] about [New Whitepaper!] AdWords Reports That Will Make You A More Valuable PPC Account Manager
PPC Hero’s Top 10 Posts Of 2015
It's been another exciting year in the paid search industry! From new features to ongoing strategy education, 2015 has been a fun year. We're all excited for what 2016 will bring, but before we enter the new year, we're going to take a look back at PPC Hero's top 10 posts of 2015. Without further ado, here are the most popular posts of the year, starting with number 10. 10) 3 … [Read more...] about PPC Hero’s Top 10 Posts Of 2015
Webinar Confirmation: The Essentials For Your 2016 Mobile PPC Strategy
You're All Set! You're now registered for Hanapin Marketing and Dialogtech's webinar, The Essentials For Your 2016 Mobile PPC Strategy. Check your email now for a link to join the webinar. Know of a fellow PPC fan who would also love this webinar? or Email It » Other Resources You Might Like: Google Releases New Interactive Ads for Mobile Nail Down … [Read more...] about Webinar Confirmation: The Essentials For Your 2016 Mobile PPC Strategy
Webinar: The Essentials For Your 2016 Mobile PPC Strategy
More about this Webinar It’s no secret that the mobile audience is on every marketer’s mind. With more than 2 billion people that will use mobile devices to access the internet in 2016, it’s imperative for businesses to have a strategy ready and optimized for the new year. In this webinar recording, Carrie Albright from Hanapin and Blair Symes from Dialogtech discuss targeting … [Read more...] about Webinar: The Essentials For Your 2016 Mobile PPC Strategy
It’s Time For PPC To Stop Ignoring Client Management
An Incomplete PPC Cinderella Story There once was a young girl who lived in a quaint Bavarian cottage with her step-mother and two step-sisters. This young girl was a hard-working, kind girl who loved all and hated none. She did much of the hard work that was customarily required in a household, yet, sadly her step-sisters took credit for everything. They would sit in bed all … [Read more...] about It’s Time For PPC To Stop Ignoring Client Management
PPC Nation Excel Download 2015
Please be sure to bookmark this page for future access to this file. … [Read more...] about PPC Nation Excel Download 2015
