If you work in digital marketing, you need a base understanding of all of the subcategories in order to excel in your specific area.

Seven key learnings and optimizations that you can implement to improve your Apple Search Ads performance.

2016 was full of PPC platform updates. We have some expectations for 2017, but which updates do you want most?

Here are the top 14 Facebook ad mistakes you should avoid making in 2017.

Don't miss out on paid social opportunities. Get tips to guide your social media demographic strategy for 2017!

A roundup of Hanapin’s favorite Facebook ads tools that can save you time, provide quick insights, improve campaign performance, and automate repetitive tasks.

With 106 million monthly active users and just shy of 10% of Americans active during work hours, LinkedIn provides significant value for B2B marketing.

Facebook recently released a new tool for its advertising platform aimed at helping advertisers plan their campaigns. This tool is called Campaign Planner.

See how Hanapin was able to increase Pinterest revenue by 1046% and reach entirely new customers.

In this new live webinar, we’ll have a panel of experts from Hanapin, Curalate, Simply Measured, and The Weather Channel to discuss where your social video strategies should be currently, what the future of social video will look like, and their personal social video success...