ShoeMoney talks PPC with MSN Adcenter. Have you noticed the annoying differences between AdWords and Panama? If not, let Got Ads bring them to your attention. Search Marketing Standard lays out the basics when panning for keyword gold in this 2 part post. Everything is covered from keyword targeting, to relevancy, tracking and even branding issues. Jessica Bowman from … [Read more...] about PPC News Roundup for May 30, 2007
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PPC News Roundup for May 1, 2007
The ability to track both clicks and calls is an important process when search clicks don’t immediately convert into sales leads. According to a forum thread, AdWords advertisers are seeing a new Negative Keywords tab within the keyword tool. The AdWords team announced that the ability to block specific IP addresses will be released in the next month. This list … [Read more...] about PPC News Roundup for May 1, 2007
Google Apps Invitation Distributed to AdWords Users
I’m a huge fan of Google and their new Apps software package. It’s truly fascinating to me to watch them take the idea of a web-application to new heights. This week, in an effort to continue growing in this new market space, Google began distributing emails to AdWords advertisers. The email boasts the new programs (email, calendar, spreadsheet, etc) and offers … [Read more...] about Google Apps Invitation Distributed to AdWords Users
