Recently, we asked our readers what topics they would like to see covered when it comes to advanced pay-per-click management strategies. There were several good suggestions, and this week we’re going to discuss some of the topics our readers are most interested in learning about.

Writing about advanced PPC management can help veteran ppc’ers as well as beginners. Brushing up on PPC management basics is always necessary, but advanced PPC strategies can increase your traffic, conversions and achieve a better understanding of the complexity of PPC as a whole. By the end of the week we hope everyone will feel a little smarter; maybe even as smart as our PPC Hero Professor! (hence the image for the series!). So, stay tuned this week to learn about the following advanced PPC topics:

• Monday: PPC, Trademark Laws, and Copyright Laws: How to Play Fair and Still Win

• Tuesday: PPC for B2B: Real World Recommendations You Can Use

• Wednesday: International PPC Campaigns: How to Target Outside the US With Success

• Thursday: Dynamic Landing Page Conent: How to Increase Conversions through Increased Relevancy

• Friday: Selling PPC Services: How to Present PPC to C-Level Executives

  Don't forget to subscribe to the PPC Hero feed!

     

This entry was posted on Sunday, February 24th, 2008 at 10:00 pm and is filed under Advanced PPC Strategies. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.