With Valentine’s Day just around the corner, we’re going to see a lot of boxes of chocolate and love quotes. At Hanapin, we decided to get into the spirit of things by showing our paid search accounts even more love...
Hero Conf Promotion- Q&A Session with a PPC Expert
Miss the super early bird registration deadline? No worries! We’re still offering additional value to your Hero Conf registration! Register by February 12, and we will give you direct access to a Hanapin PPC expert. Start prepping for Hero Conf...
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Lost Impression Share Metrics Come to adCenter
Yesterday, after months of frothing anticipation on the part of PPC Hero and the Internet at large, Microsoft announced that impression share reporting has been released in adCenter. In the colorful blog post penned by an author that favors the...
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Kick Start Our Hearts, PPC…
Ever have a broken heart? Most PPC managers have... but we can help you mend that broken heart and pick up the pieces. Our February PPC Hero series will take you through some sticky account situations and help you get...
Mark Zuckerberg and Paid Search
Have you heard anything about the Facebook IPO this week? Me either. Back to reality now…I haven’t been able to avoid this news in the least. The articles keep rolling in too. My favorite addition today was the Washington Post...
Hero Conf Super Early Bird Discount Ends Tomorrow!
Friday, February 3, is the last day to register for Hero Conf and still receive the Super Early Bird Discount. Day 1 is $450 (discounted by more than 50%), Day 2 is $1200 (discounted by nearly 30%), and both days are $1320...
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Happy Groundhog Day!
Then put your little hand in mine. There ain’t no hill or mountain we can’t climb. Babe…
Guide to URL Tagging and Tracking in Google Analytics
Over the years, we’ve written a lot of articles on a wide variety of topics related to PPC. Even though we post new content almost every day, there are some posts that seem to resonate more with our readers over...
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