Demystifying Universal Analytics: An Introduction To The Upgrade

By Carrie Albright | @Albright_C | Associate Director of Services at Hanapin Marketing |

We’ve all heard the buzz about Universal Analytics and it’s time to face your fears! This introductory walk-through shows that there’s nothing to be afraid of, especially now that Google Analytics and Universal Analytics are operating hand-in-hand.

Whether you’re peering into Universal Analytics for the first time, or you’ve been thinking about the transition process for awhile, this how-to cuts through some of the fog to demystify this new tool!

The Latest PPC Updates to Catapult Campaigns in 2019

In this webinar, Hanapin’s Kelly Pollock and Optmyzr’s Fred Vallaeys will point out which updates have made (and will make) a major impact on digital marketers, and what we should be preparing ourselves for as we fly into 2019.

Top Tips for Building Your Digital Marketing Team

While hiring is only one part of building your team, hiring the right candidates to add to your team is a vital step in building a high performing team. Molly Nagy, Senior HR Coordinator, talks about her experience working with hiring managers within and outside...

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