Holiday PPC Management Series Wrap-Up

We hope you found this week’s holiday PPC series, Jingle Your Bells All The Way To The Bank, to be helpful! To recap, we covered holiday keyword research, account structure, getting your holiday ads to show and optimizing your landing pages for seasonal traffic. We hope our posts got you into the holiday spirit a little early this year, and that you’re eager to optimize your PPC accounts for holiday traffic.

In case you need a refresher, or an easy reference point to all our series posts this week, here are links to each of the posts:

Rockin’ Around the Holiday Keyword Research Tree – Sarah

Have Yourself A Merry Little Account Structure – Kayla

All I Want For Christmas Is For My Ads To Show! – Felicia

Oh Come, All Ye Awesome Holiday Landing Pages – Dave

Hopefully this is everything you need to know to get started on your holiday PPC planning! If you have any tips of your own to add, feel free to share them in the comments below. Thanks for reading and we wish you a happy and successful holiday season.


A Reminder About Work-Life Balance

Proper Work-Life Balance Is Something Easily Forgotten. Here Is A Reminder That It's Okay To Have A Life Outside Of Work & Constantly Checking Performance.

Smart Ways to Get More Marketing Budget and Better Tools

In this new live webinar, Kristin Vick from Hanapin Marketing and Jeff Sauer from Jeffalytics discuss how marketers can ensure they have the budget they need to be effective with online advertising and get the right tools to make that argument.

The Hero Conf Difference

Of the 50+ search and social conferences you can choose from, we're here to show you why Hero Conf is a can't miss event for busy digital marketers like you.