Measuring and attributing marketing tactics just got a MAJOR upgrade. Read more how Google Attribution can help to uncover insights and make a true impact on the customer journey.
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Tools
Is Your Responsive Design Meeting The Needs Of Your Mobile Visitors?
A strong focus should be put on the mobile user experience. Are our responsive web designs enough to provide a quality mobile experience?
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Tracking Click Events In Google Tag Manager
Google Tag Manager makes tag placement simple. Many users utilize GTM for placing conversion tags but you can track many other page elements as well.
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Time Saving Automation: Search Query Edition
Learn how to use Google Sheets and AdWords Scripts to automate your Search Query Reports.
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FAME: Exploring Facebook’s Ads Manager for Excel
Facebook Ads Manager for Excel, FAME for short, is a tool designed to alleviate data export and reporting by fetching information from multiple Facebook campaigns or accounts. Learn more!
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4 Forgotten Excel Tricks For PPC
Learn four easy-to-use, Excel tricks that will save you time doing PPC analysis. Tips include a keyword building tool, custom keyboard shortcuts, and more.
Isolate Your Competition’s Weaknesses To Strengthen Your PPC Efforts
Learn about a handful of goals and questions that you can use to efficiently learn about your PPC competition.
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How To Migrate To Google Tag Manager
The most common hesitation in moving to Google Tag Manager is not understanding the process. This article will cover the standard process of migrating your tags to GTM.
Using Supermetrics To Report PPC Projected Lag Revenue
Need to figure out the most efficient way to project lag revenue to help compare your current month's data to past months' data? Use Supermetrics to create your Lag Revenue report.
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Tools Providing Audience Data for Optimizing Landing Pages
Test with a purpose by optimizing your landing pages for the right audience. Learn about tools you can utilize to capture data about your audience!
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3 Easy Ways to Optimize Landing Pages With Low Traffic
Learn 3 easy ways to quickly test out variants on low-traffic landing pages to improve performance.
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March Madness Continues: What Excel Tool/Function Rules Them All?
In light of the March Madness season it was thought that we could have some fun and review some of the previous PPC Hero articles on the best ways to utilize Excel in order to more efficiently and effectively manage...
Continue Reading March Madness Continues: What Excel Tool/Function Rules Them All?
