A/B Testing, Ad Settings
With better optimization of your Facebook ads sets, you can significantly improve your ROI - read these 5 best tips to get the process started. Read More »
Ad Copy Testing, Ad Settings
Google is not only tightening up existing policies but also rolling out new policies that affect multiple industries. Here are common reasons for ad disapprovals, steps to fix them, and what to do if your disapproval reason doesn’t fall in the common category. Read More »
Ad Settings, PPC Strategy
In this new, short video on Hero Academy, Account Manager Ryan Opal, will talk you through how to manage frequency capping in Google, Facebook, Amazon Programmatic, Display, and Video 360. Read More »
Ad Extensions, Ad Settings
In this new, short video on Hero Academy, Hanapin Account Manager, Elliot Kemp, will do a comprehensive breakdown of ad extensions available in Google Ads and how you can use them. Read More »
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