Bing is continuing its effort to catch up with Adwords. Upgraded URLs, which isolate tracking parameters from final URLs, are now available to Bing... Read More »

AdWords will soon be saying goodbye to the "Converted Clicks" metric. Learn more about what this means for your account and how to prepare for the transition. Read More »

Several upcoming changes to Google Shopping and travel-related ads can be expected in the near future. Read to find out more. Read More »

Google's Customer Match feature will soon be expanded to AdWords Shopping campaigns. Find out what it means for advertisers. Read More »

AdWords Conversion Import for Salesforce will measure the value of offline conversions in Salesforce that result from AdWords clicks. Read More »

Today is the day we learn more about the latest Google Ads and Analytics updates. Follow along live as we share Google's announcements as well as our opinions. Read More »

According to a recent announcement by Google, improvements are on the way to allow attribution tailored to unique needs throughout an account. Read More »