The 5 Pillars of Programmatic Strategy
Explore how to develop an effective programmatic strategy by embracing 5 core pillars that inform and direct strategy and optimizations.
Category: Programmatic
Getting Started with Programmatic Advertising
Learn what programmatic is, the top 4 questions to ask when getting started, and learn about 3 resources to help guide your programmatic next steps.
How to Achieve Lead Gen Success Using Programmatic
In this webinar, Criteo's Ned Samuelson and Hanapin’s Bryan Gaynor will sit down and discuss some best practices to find lead gen success and help you navigate the complex world of programmatic.
A Guide to Remarketing in the SteelHouse Advertising Suite
Looking for remarketing alternatives to AdWords, DoubleClick, AdRoll or Criteo? Consider the SteelHouse Advertising Suite!
Programmatic is Good for Your PPC Strategy. Here's Why!
Explore the benefits of programmatic advertising and how it can make a positive impact on your PPC strategy.
How To Choose A Programmatic Vendor
Read this 6 section checklist to evaluate a potential programmatic advertising vendor!