In this episode of Ticker Tuesday, we give you a laundry list of new ideas to help improve your PPC advertising ad content, especially in Google AdWords. If you’re looking for new ways to increase your ad’s performance and raise your ROI, this video is for you!
Want more PPC strategies and tips? Check out our other episodes of Ticker Tuesday:
In Part 2 on our series on bidding, we discussing the specific tools Google AdWords has to offer for bidding, and how each method relates to your end goals.
Google has been telling us for a bit now that Responsive Search Ads are all the rage and we should be running these across the board. Not everyone is so sure of the performance Google claims they have. I have a success story I'd like...
Excellence in digital marketing is no longer optional for most agencies and organizations – digital platforms are evolving at a breakneck pace, usurping roles historically played by traditional channels and permeating across every aspect of the marketing mix.
That makes hiring high-quality digital marketers one of...
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Do you manage multiple accounts bidding on the same keywords? If so, you've probably wondered how this impacts the performance of each account. This post will discuss how to leverage Auction Insights with keyword data to give valuable insight into the performance of each account.
