Ticker Tuesday: New Ideas For Pay Per Click Ads

By Jessica Rooney | @Hanapin

In this episode of Ticker Tuesday, we give you a laundry list of new ideas to help improve your PPC advertising ad content, especially in Google AdWords.  If you’re looking for new ways to increase your ad’s performance and raise your ROI, this video is for you!

Want more PPC strategies and tips?  Check out our other episodes of Ticker Tuesday:

Ticker Tuesday 1: Making Good PPC Accounts Great

pay per click management
In this episode of Ticker Tuesday, we’ll give you 4 tips that will help clean up your account and get it ready for the pay-per-click big time.

Ticker Tuesday 2: Bidding Strategies, Part 1

adwords bidding strategy
In this episode of Ticker Tuesday, we walk through when it's a good idea to increase bids, and when to decrease them.

Ticker Tuesday 3: Bidding Strategies, Part 2

Bidding strategies
In Part 2 on our series on bidding, we discussing the specific tools Google AdWords has to offer for bidding, and how each method relates to your end goals.

Ticker Tuesday 4: Understanding adCenter’s Quality Score

adcenter quality score
In this episode of Ticker Tuesday, we discuss how adCenter’s Quality Score works, and how it differs from Google AdWords’s Quality Score.

Ticker Tuesday 5: Setting Up Data Feeds In Google Merchant Center

Google merchant center feed
In this episode of Ticker Tuesday, we take you through what to be especially careful of when setting up a feed on Google Merchant Center.

Ticker Tuesday 6: Fixing PPC Problems With Keyword Match-Types

Google keyword, match types
In this episode of Ticker Tuesday, we have keyword suggestions for how to fix problems in your PPC account.

The Latest PPC Updates to Catapult Campaigns in 2019

In this webinar, Hanapin’s Kelly Pollock and Optmyzr’s Fred Vallaeys will point out which updates have made (and will make) a major impact on digital marketers, and what we should be preparing ourselves for as we fly into 2019.

Top Tips for Building Your Digital Marketing Team

While hiring is only one part of building your team, hiring the right candidates to add to your team is a vital step in building a high performing team. Molly Nagy, Senior HR Coordinator, talks about her experience working with hiring managers within and outside...


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