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Google Ads Scripts, Industry News
With scripts for TrueView and bumper ads on YouTube, users can programmatically manage campaigns, create in bulk, schedule reports, and adjust bids and targeting. Read More »
Industry News, Mobile
Instagram makes mobile purchasing easier with a new Shopping ad format. Product-tagging and an easy-to-access in-app browser reduce barriers to conversion. Read More »
Google Shopping, Industry News
Google's new Merchant Center partnerships with BigCommerce, PrestaShop, and Magento make creating and maintaining Shopping campaigns easier than ever. Read More »
Industry News, News & Reaction
Coming soon: another way for developers and publishers to promote app installs. Search Ads for App Store will open to U.S. advertisers beginning October 5, 2016. Read More »
Ad Extensions, Bing
Another item for the list of new features in Bing - Structured Snippets are now available to all U.S. advertisers, with international support already being rolled out. Read More »
Google Ads, Industry News
With marketing strategies growing continually more complex, AdWords has announced new Campaign Groups to provide high-level performance data at-a-glance. Read More »
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