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Geo Targeting, Upcoming Webinars
In this new live webinar, Hanapin expert and PPC Hero blogger Will Larcom will walk you through what specific kind of geotargeting makes sense... Read More »
International markets can add complexity to any account, but here are a few settings and opportunities to make your global ad strategy stand out in non-US markets.
Basic PPC Strategies, Geo Targeting
Setting geographic targets is day one. Whether it’s to exclude places you cannot sell or serve or to specifically target your primary customer base, the implementation of geo-targets is on the must-do list. Read More »
2nd & 3rd Tier Search Engines, Advanced PPC Strategies
People are spending more time online than ever before and visiting an ever growing number of online destinations before making the decision to convert. Read More »
Account Settings, Advanced PPC Strategies
While geographic targeting is certainly beneficial, the default settings might not be exactly what many advertisers think they are. Read More »
Basic PPC Strategies, Geo Targeting
Now that the first quarter of the year is almost complete it’s time to make sure your PPC campaigns are carrying their weight. Read More »
Account Settings, Geo Targeting
Identify how the PPC account structure mirrors the company business model while forecasting the direction of your PPC account in the future. Read More »
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