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Facebook, Geo Targeting
Explore reasons why you should do Facebook geo targeting, get a quick how to, and get tips for acquiring the data to make decisions. Read More »
Demographic Targeting, Geo Targeting
Learn more about the US geo targeting options available in AdWords and start minimizing wasted ad spend! Read More »
Bing, Bing Ads
The insights provided in the Bing Ads Campaign Planner are especially helpful when creating a strategy for segmentation of campaigns and ad groups. Read More »
Geo Targeting, Upcoming Webinars
In this new live webinar, Hanapin expert and PPC Hero blogger Will Larcom will walk you through what specific kind of geotargeting makes sense for you, and push the envelope even further with additional targeting and geo-layering options. Read More »
International markets can add complexity to any account, but here are a few settings and opportunities to make your global ad strategy stand out in non-US markets.
Basic PPC Strategies, Geo Targeting
Setting geographic targets is day one. Whether it’s to exclude places you cannot sell or serve or to specifically target your primary customer base, the implementation of geo-targets is on the must-do list. Read More »
2nd & 3rd Tier Search Engines, Advanced PPC Strategies
People are spending more time online than ever before and visiting an ever growing number of online destinations before making the decision to convert. Read More »
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