The best instrument for building PPC reports is Google Sheets query function. I will cover some of the most important initial items to learn...

Facebook has many tools to help you build your funnel right in the platform, and to nurture that funnel without taking users off-platform at all.

Need to create a new conversion action or update conversion tagging? The AdWords global site tag implementation guide is here to help!

By knowing how the different type of keywords work and how to utilize these match types, you will be able to reduce unwanted clicks and wasted spend.

If paid spend has been sporadic, a budget projection may feel impossible, but don’t fear because we have this 4-step resource to help you!

Explore different ways to use Google Sheets and AdWords Scripts to change bids and handle uploads. Get started with creating your own bidding system!

Explore a few advanced ways to use Dynamic Search Ads in your account!