Explore a few free tools (with paid optional) that you can use to analyze your PPC competition and improve market share.

One B2B paid media pro reflects on all of the important questions to ask your Sales and Marketing teams to drive alignment and improve paid media performance.

This post includes the most effective tips to drive a business' paid campaigns via highly-quality PPC keywords.

Group Account Director Rachel Poulos shares the 4 main tools she uses to keep her team organized during the busiest seasons.

An experienced Group Account Director highlights the top requests that clients ask of their agency and how to deliver them.

This post outlines a few things that “past you” can do to make “future you” look like a genius as you expand your business’s marketing plan.

Every year, PPC Hero releases a list called The Top 25 Most Influential PPC Experts. It's time to vote for 2020!