Have you ever wondered what other agencies are prioritizing over the next half year and where they want to improve the most? You don’t often get a scoop of your competitors’ strategic priorities, but today you do!
Continue Reading What strategic moves are agency leaders making in 2021/22?
Quality PPC campaigns can be very effective. Learn how to tailor them to your target audience to ensure customer satisfaction with these vital metrics.
Continue Reading 8 Key PPC Marketing Metrics to track in 2021
Here are 12 Important PPC Trends to Watch in 2021. By understanding these new PPC trends, brands and marketers can stay ahead of the competition.
Learn how cross-selling increases the value you add to your clients while also adding dollars to your bottom line.
Continue Reading 5 Ways Cross-selling Adds Value for You & Your Clients
Explore a few free tools (with paid optional) that you can use to analyze your PPC competition and improve market share.
One B2B paid media pro reflects on all of the important questions to ask your Sales and Marketing teams to drive alignment and improve paid media performance.
Continue Reading Align Your B2B Digital Marketing Strategy With The Sales Team
This post includes the most effective tips to drive a business' paid campaigns via highly-quality PPC keywords.
Continue Reading PPC Keyword Research Guide: How to Find Keywords for Your Paid Advertising
Group Account Director Rachel Poulos shares the 4 main tools she uses to keep her team organized during the busiest seasons.
Continue Reading 4 Organizational Tools For Managing Digital Marketing Teams
An experienced Group Account Director highlights the top requests that clients ask of their agency and how to deliver them.
This post outlines a few things that “past you” can do to make “future you” look like a genius as you expand your business’s marketing plan.
Every year, PPC Hero releases a list called The Top 25 Most Influential PPC Experts. It's time to vote for 2020!
Continue Reading Nominate The Paid Media Experts Who Have Been Influential In Your Career
This blog covers methods to aid digital advertisers as they navigate through this period of uncertainty so they are prepared once the industry normalizes.
Continue Reading Methods for PPC Success in Times of Uncertainty
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