Looking for some advice about how to be a successful Account Manager? PPC Hero offers some unique advice about the mentality needed to succeed!

4 reasons to think about choosing Facebook ads over Google paid search.

AOL's partnership with Bing affects your ad performance in Bing, whether you know it or not.

Google announced on June 27, 2018 that it is rebranding its advertising suite of products, consolidating some services and revising others.

We need 5 minutes of your time to hear your thoughts on the current state of the PPC industry and how big changes (like Facebook’s recent news on 3rd party targeting!) will impact your company.

While click fraud may be a real thing, avoiding aspects of the Google Display Network isn't an easy fix. Great display strategy starts with great data.

There were a lot of AdWords updates in 2017, and several had a huge impact on PPC. Here are the top 3 useful AdWords updates as PPC moves into 2018.