Google Ads Scripts, PPC Interview
Explore takeaways from a recent interview with one of Hanapin’s Sr. Account Analysts! Read More »
Opinion, Resources
So, you got an account to audit. Where do you begin? There are a lot of details to research and discover in an Adwords account alone that you need to dive into to help the client reach their goals. But how do we get to... Read More »
Attribution Modeling, Bid/Budget Management
The ambiguity of knowing what PPC platforms are available for your marketing can be overwhelming. We want to be a valuable resource to you in every step of your PPC marketing process, so we've put together a master list featuring the best of the best... Read More »
Content / Display Network, Conversion Rate Optimization
If you work in digital marketing, you need a base understanding of all of the subcategories in order to excel in your specific area. Read More »
Conversion Rate Optimization, Resources
In this new guide with BounceExchange, we go through 3 steps to help you eliminate wasted PPC spending and kickstart your PPC campaigns into high gear. Read More »
Facebook, Resources
This Intermediate Guide to Facebook Advertising will help you get comfortable creating some starter audiences, producing unique images, and drafting ad copy. Read More »
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