In today’s digital world, marketers need to learn how to get people to notice and click on their ads. This blog goes into great detail about how to make interesting ad tweaks that will improve the performance of your whole...
Continue Reading How To Create Compelling Ad Extensions In Google Ads
Looking to stand out this Black Friday? Follow these five tips that'll teach you how to prepare and run, a successful Google Ads Campaign.
Continue Reading 5 Tips To Running A Successful Google Ads Campaign This Black Friday
What are Google Ads extensions, how do they work, and which are the best types to use in your paid ads? Check out the top 8 Google Ads extensions in 2021.
Continue Reading 8 Types of Google Ads Extensions For Higher CTR
What are site links and why use them? Here’s a crash course on sitelink extensions, why they're so important and helpful to your business in the world of PPC.
This blog covers several approaches to help enhance ad “real estate” and help personalize copy for customers in different phases of their journey.
Continue Reading Enhance the Customer Journey Through Ad Copy
Get the best for your campaigns by testing these underutilized Microsoft Advertising features, as chosen by Microsoft themselves.
Continue Reading The Most Underutilized Microsoft Advertising Features
Ongoing PPC search campaign analyses are crucial to improve performance and cut wasted spend. In this post, we’ll discuss 3 of the top analyses to run.
Continue Reading The 3 Search Campaign Analyses You Need To Run
In this new, short video on Hero Academy, Hanapin Account Manager, Elliot Kemp, will do a comprehensive breakdown of ad extensions available in Google Ads and how you can use them.
Continue Reading [Hero Academy Video] A Breakdown of Ad Extensions for Google Ads
Search ads within Microsoft Ads can automatically be placed on the Audience Network. Find out if yours are showing and the steps you need to take to remove it if desired.
Continue Reading Microsoft Audience Ads: Auto Enabled Via Image Extensions
Revitalize Your Online Ads with Improved Copy, Ad Extensions, & Frequency Capping. Join us for this special event!
From search to social, ad platforms have been rolling out major changes this year. You may not have the time to review them all in one sitting, so we broke down our top three updates from Bing in the first...
Bing Ads announced in early April 2019 they are releasing a new ad extension format - Action Extensions. This new format is totally unique to Bing Ads allows advertisers to add a preset call-to action as an ad extension.
Continue Reading Bing Ads Action Extensions: What You Need To Know
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