From search to social, ad platforms have been rolling out major changes this year. You may not have the time to review them all...

Bing Ads announced in early April 2019 they are releasing a new ad extension format - Action Extensions.  This new format is totally unique to Bing Ads allows advertisers to add a preset call-to action as an ad extension.

New ad extensions and continued improvement of implementation within Bing Ads.

There were a lot of AdWords updates in 2017, and several had a huge impact on PPC. Here are the top 3 useful AdWords updates as PPC moves into 2018.

In December 2017, Google released a set of statistics about the Christmas shopping season. Use these insights in AdWords to make this your best December ever.

Google’s new promotion extension is on its way to becoming one of the best ad extensions in an ecommerce PPC advertiser’s toolbox.

Bing Ads recently announced the release of ad extension scheduling. This means you can now control when your extensions are delivered.