Case Studies, Conversion Rate Optimization
How We Gained $21,000 More in Revenue by Changing One Color
Testing button color, or the color of any element on your page can be extremely rewarding - if it is done correctly. See how... Read More »
Case Studies, Conversion Rate Optimization
Testing button color, or the color of any element on your page can be extremely rewarding - if it is done correctly. See how... Read More »
Case Studies, Toolkits
Explore how a persona-based approach is used to enhance customer experience, improve targeting accuracy, and harness behavioral analytics to their business objectives. Read More »
Automation, Bid/Budget Management
Using CPA bidding is like living with an unpredictable pet. He’s as likely to bite your guest’s hand, as be a saint. Read More »
Case Studies, Intermediate PPC Strategies
PPC thrives when decisions are based on the most complete and accurate view available. For lead gen, this may require looking beyond simple CPA targeting. Read More »
Case Studies, Facebook
Facebook and Twitter are both betting big on video in 2017. Yet, their video ad completion rates and engagement rates are miles apart. See the results! Read More »
Case Studies, Display
Google will pair your target with the placements that most frequently lead to post-click conversions through a feature called Display Select Keywords (DSK). Read More »
Case Studies, Social
See how Hanapin was able to increase Pinterest revenue by 1046% and reach entirely new customers. Read More »
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